Heather Keroes, APR, Author at Curley & Pynn

Mother. K-pop fan. Spreadsheet aficionado. Fueled by sushi and wine.

Heather is a seasoned public relations professional who is passionate about helping clients hit their targets. Over her 20-year career, she has led award-winning work and teams, achieving results that resonate and have an impact. She is a past president of PRSA’s Orlando Regional Chapter and has proudly served on boards dedicated to her profession and the arts throughout the community. Her favorite workout is chasing her daughter, Emma, with her husband, Dylan, in tow. In her rare moments of spare time, you can find her reading or playing Beat Saber on the Expert+ level.

All team members

Develop a Communications Strategy

Being on Target with Your Community Relations

Heather Keroes, APR

your organization has a brick-and-mortar location or lives online, the relationships you build with influential local leaders and other…

public affairs

Develop a Communications Strategy

Public Affairs and the Court of Public Opinion

Heather Keroes, APR

affairs is a critical part of reputation management. We live in an angry world and your company can expect…

Meeting 2

Team News & Insights

Tips for Finding the Right PR Partner

Heather Keroes, APR

you add someone new to your team, undoubtedly you take great care to make sure that hire is the…

Measurement

Develop a Communications Strategy

Is My PR Strategy Working?

Heather Keroes, APR

you manage it in-house or hire an external team at a PR firm, you have made an investment of…

Bananas

Develop a Communications Strategy

Why Your Plan is Bananas Without Research

Heather Keroes, APR

… for some, the word evokes excitement (I’ll raise my hand here). For others, just the mention of “research”…

important-email-smartphone-700px

Develop a Communications Strategy

From Papercuts to Smartphones and Back Again

Heather Keroes, APR

an addict. It’s a Saturday morning and I am glancing down at my iPhone while attending a child’s birthday…