Mastering the Message: A Guide for Successful Media Interviews
By Kacie Escobar, MBA, APR
As the spokesperson for your organization, your words shape opinions and influence decisions that ultimately determine your company’s reputation. Effective…
Speak with Confidence
In today’s 24/7, multimedia world, communicating the right message to the right audience can be increasingly complex. Identifying issues that impact your business and communicating about them consistently is critical to protecting and enhancing your reputation.
Curley & Pynn’s approach to message and media training is the Message Matrix®, an outgrowth of more than 30 years’ experience training executives and their teams to effectively present key messages in public. Whether you are preparing to speak with news media, host a town hall or respond to comments on social media, the systematic and strategic Message Matrix program is a powerful media relations tool.
Complete with step-by-step issue identification, message development, and a half-day or full-day message training session, Message Matrix will give you the confidence to avoid rushed reactions and instead engage with a thoughtful response.
As the spokesperson for your organization, your words shape opinions and influence decisions that ultimately determine your company’s reputation. Effective…
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