Tag Archives: Marketing Communications

From Papercuts to Smartphones and Back Again

by Heather Keroes I’m an addict.  It’s a Saturday morning and I am glancing down at my iPhone while attending a child’s birthday party.  Al... Read More »

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Timing is Everything

by Kacie Escobar Chili’s just lifted its permanent ban on Pam Beesly Halpert … and fans of NBC’s “The Office” are eating it up. In a ... Read More »

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A Different Holiday Card

by Vianka McConville The Chronicle of Higher Education received a different holiday greeting in the newsroom this year – baseball cards. The W... Read More »

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A True Celebrity Spokesman

by Roger Pynn We’re not big on using celebrity spokespersons.  Many in our business have experienced problems when a paid celebrity becomes embr... Read More »

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Research is Useless if You Ask the Wrong Questions

by Dan Ward Thanks to James Taranto of The Wall Street Journal for highlighting this tweet from Bloomberg national political reporter, Sahil Kapur:... Read More »

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