How to Respond When Things Get Negative on Social Media
by Kacie Escobar, APR Most marketers are in the business of making public statements, but there’s just something about addressing issues on soc... Read More »
Tag Archives: Public Relations Strategy
Tags: Messaging Platform, Public Relations Strategy, Reputation Management, Social Media Marketing
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The Most Important Question for Your Communications Strategy is “Why?”
by Danielle Benghiat As my time as an intern with Curley & Pynn came to a close, I reflected on the many lessons I’ve learned. It goes beyond... Read More »
Tags: Communications Strategy, Marketing Strategy, Public Relations Strategy
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Op-eds are Not Dead
by Cynthia Moffett If you are not familiar with newspaper op-eds and how they can be a meaningful way to share your message, you are not alone. As ... Read More »
Tags: Guest Columns, Op-eds, PR Tactics, Public Relations Strategy
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Internal Communications – Are You Forgetting Your Most Important Audience?
by Dan Ward, APR, CPRC If you are developing a public relations strategy for your company, chances are you’re doing it wrong. That’s not a... Read More »
Tags: Importance of Internal Communications, Internal Communications, Public Relations Strategy
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Is My PR Strategy Working?
by Heather Keroes, APR Whether you manage it in-house or hire an external team at a PR firm, you have made an investment of time and dollars into d... Read More »
Tags: PR Measurement, PR Strategy, Public Relations Measurement, Public Relations Strategy
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