The Ethical Gut-Check
by Kerry Martin Almost every industry or profession has a moral standard to which they adhere. Doctors have the Hippocratic Oath, lawyers have t... Read More »
Tag Archives: PR Firm Orlando
Don’t Repeat Negative Language
by Dan Ward, APR, CPRC One rule of media training that we stress time and again in our Message Matrix® program is “don’t repeat negative langu... Read More »
Tags: Media Relations, Media Training, PR Firm Orlando
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Consistency is Key
by Julie Hall By now, you’ve probably heard the viral recording of a Comcast customer service call that went very badly (to say the least). Com... Read More »
Tags: Customer Experience, Customer Service, Digital Marketing, PR Firm Orlando
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What Justin Timberlake Can Teach You About Service
by Kim Taylor Typically headlines like this are written just for the click, but stick with me, this one’s for real. There’s a song on Justin... Read More »
Tags: Entertainment, PR Firm Orlando, Strategic Plan
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Stand by for Robo News
by Roger Pynn, APR, CPRC Just when you thought it couldn’t get any worse, the Associated Press introduces automated news writing. As if CNN (th... Read More »
Tags: Journalism, Media Relations, PR Firm Orlando
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