Tag Archives: Communications Strategy

How Much Should I Spend on Public Relations Services?

October 22, 2020 Category: Kacie Escobar, Taking Aim

 by Kacie Escobar Gartner’s 2020 CMO Spend Survey discovered 44% of marketing leaders surveyed have already experienced moderate budget cuts as ... Read More »

Tags: Communications Strategy, Marketing Strategy, PR Firm Orlando, Public Relations Services, Thought Leader, Thought Leadership No Comments

Thinking About Thought Leadership

October 8, 2020 Category: Dan Ward, Taking Aim

by Dan Ward What is “thought leadership?” I had an opportunity to ponder that question recently while preparing for a Synapse panel discuss... Read More »

Tags: Brand Reputation, Communications Strategy, Thought Leader, Thought Leadership No Comments