Category: Taking Aim

Inspired by a quote from the most celebrated bow-and-arrow hunter of all time, our strategic approach lies in an emphasis on research. “Taking Aim,” offers a closer look inside the minds of Curley & Pynn’s strategic thinkers and our process to learn all there is to know about you and your stakeholders before ever letting an arrow fly.

Trying Too Hard

by Kim Taylor I’ll probably never stop watching the “Today” show.  It’s part of my morning routine—so much so that if I’m not blow dryin... Read More »

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Outside Perspective

by Dan Ward, APR, CPRC This past week, I and my business partners joined with similar-sized PR firms from around the country to talk about the busi... Read More »

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The Government Shutdown PR Winner

by Kerry Martin A lot can be said for brands that take advantage of what’s going on in the world to stay relevant.  From Oreo’s massively vi... Read More »

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New Priorities at the Sentinel

by Dan Ward, APR, CPRC We often mention in our Message Matrix® training sessions that research shows a majority of journalists believe bottom line... Read More »

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Going the Extra Smile

by Dan Ward, APR, CPRC From the customer service files: This weekend, my eldest daughter celebrated a birthday.  I was running some errands wit... Read More »

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