Category: Taking Aim

Inspired by a quote from the most celebrated bow-and-arrow hunter of all time, our strategic approach lies in an emphasis on research. “Taking Aim,” offers a closer look inside the minds of Curley & Pynn’s strategic thinkers and our process to learn all there is to know about you and your stakeholders before ever letting an arrow fly.

Did Amazon Learn from Our Five Steps?

January 20, 2014 Category: Taking Aim

by Kim Taylor Curley & Pynn has long been known for its Five Steps to Professional Success. They define how we approach client service and ar... Read More »

Tags: Customer Experience, PR Firm Orlando, Strategy No Comments

The “Buzzfeed-ification” of Media

January 17, 2014 Category: Taking Aim

by Julie Hall “Content is king” is the phrase of the day, and more and more of that content is migrating to short-form pieces that brands can e... Read More »

Tags: Media Relations, PR Firm Orlando, Social Media No Comments

Are You Part of the 83 Percent?

January 17, 2014 Category: Taking Aim

by Julie Hall I came across this Fast Company article, “5 Reasons to Never Eat Lunch at Your Desk Again,” coincidentally, while I was eating lu... Read More »

Tags: PR Firm Orlando, Public Relations, Strategy 2 Comments

The Curse of Being An Early Adopter

January 16, 2014 Category: Roger Pynn, APR, CPRC, Taking Aim

by Roger Pynn, APR, CPRC When one of my colleagues announced at a staff meeting that Facebook is “so yesterday,” I was reminded of those lyrics... Read More »

Tags: Industry Trend, PR Firm Orlando, Social Media No Comments

Wake Up from Your Holiday Hibernation with Strategic Planning

January 16, 2014 Category: Taking Aim

by Kerry Martin For many, last month’s Christmas and New Years’ mid-week arrivals helped put a two-week hold on any kind of year-end productivi... Read More »

Tags: PR Firm Orlando, Public Relations, Strategic Plan No Comments