Category: Taking Aim

Inspired by a quote from the most celebrated bow-and-arrow hunter of all time, our strategic approach lies in an emphasis on research. “Taking Aim,” offers a closer look inside the minds of Curley & Pynn’s strategic thinkers and our process to learn all there is to know about you and your stakeholders before ever letting an arrow fly.

The Brand Thing

by Roger Pynn, APR, CPRC Raise your hand if you are getting tired of everyone trying to tell you what makes a brand successful. Isn’t that lik... Read More »

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Hot Desking

by Kim Stangle  When I saw this Bloomberg story yesterday about hot desking I had an immediate hunch what they were referring to even though the t... Read More »

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A Sense of Urgency

by Kim Stangle Customer service is a topic that’s been written about ad nauseam, but no matter how much we read, it always seems worth it.  Sort... Read More »

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Fahrvergnügen, Meet Iacocca

by Dan Ward, APR, CPRC Volkswagen is rightfully facing criticism (and a plummeting stock price) after admitting to rigging potentially millions of ... Read More »

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Creative Brainstorming

by Heather Keroes, APR Your job title doesn’t need the word “creative” in order for your role to be creative.  That’s one lesson that stru... Read More »

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