Category: Taking Aim

Inspired by a quote from the most celebrated bow-and-arrow hunter of all time, our strategic approach lies in an emphasis on research. “Taking Aim,” offers a closer look inside the minds of Curley & Pynn’s strategic thinkers and our process to learn all there is to know about you and your stakeholders before ever letting an arrow fly.

The Brand Thing

October 7, 2015 Category: Roger Pynn, APR, CPRC, Taking Aim

by Roger Pynn, APR, CPRC Raise your hand if you are getting tired of everyone trying to tell you what makes a brand successful. Isn’t that lik... Read More »

Tags: Advertising, Marketing Communications, PR Firm Orlando 2 Comments

Hot Desking

September 25, 2015 Category: Taking Aim

by Kim Stangle When I saw this Bloomberg story yesterday about hot desking I had an immediate hunch what they were referring to even though the t... Read More »

Tags: PR Firm Orlando, Public Relations Agency No Comments

A Sense of Urgency

September 23, 2015 Category: Taking Aim

by Kim Stangle Customer service is a topic that’s been written about ad nauseam, but no matter how much we read, it always seems worth it. Sort... Read More »

Tags: Customer Experience, Customer Service, PR Firm Orlando No Comments

Fahrvergnügen, Meet Iacocca

September 22, 2015 Category: Dan Ward, APR, CPRC, Taking Aim

by Dan Ward, APR, CPRC Volkswagen is rightfully facing criticism (and a plummeting stock price) after admitting to rigging potentially millions of ... Read More »

Tags: Crisis Communications, Media Training, Public Relations No Comments

Creative Brainstorming

September 9, 2015 Category: Heather Keroes, APR, Taking Aim

by Heather Keroes, APR Your job title doesn’t need the word “creative” in order for your role to be creative. That’s one lesson that stru... Read More »

Tags: PR Firm Orlando, PRSA, Strategy No Comments