Category: Taking Aim

Inspired by a quote from the most celebrated bow-and-arrow hunter of all time, our strategic approach lies in an emphasis on research. “Taking Aim,” offers a closer look inside the minds of Curley & Pynn’s strategic thinkers and our process to learn all there is to know about you and your stakeholders before ever letting an arrow fly.

Learning to “Pivot” – How to Adapt Your Marketing Strategy Amid Uncertainty

September 9, 2021 Category: Taking Aim

by Rachel Ilardi When I hear the word “pivot,” I think of that scene in Friends when Ross, Rachel and Chandler are trying to get the couch up t... Read More »

The New York Times is Calling … Are You Prepared?

August 27, 2021 Category: Taking Aim

by Elizabeth Lytle Back in February, we discussed targeted communications and the importance of building relationships with the right media rather ... Read More »

Tags: Media Relations, PR Firm Orlando, Public Relations No Comments

Want to Increase the Quality of Your Video Content? Start with a Storyboard.

August 12, 2021 Category: Curley & Pynn Intern, Taking Aim

by Jeffrey Cefalo When it comes to marketing tools, video rules. Most businesses are using video to tell their stories, including our clients. But ... Read More »

Tags: Marketing Communications, Marketing Strategy, Video Marketing No Comments

Tips for Finding the Right PR Partner

July 29, 2021 Category: Heather Keroes, APR, Taking Aim

by Heather Keroes, APR When you add someone new to your team, undoubtedly you take great care to make sure that hire is the right fit and is someon... Read More »

Tags: Marketing Communications, PR Agency, PR Firm Orlando, Public Relations No Comments

Five Tips to Optimize Your Videos for Social Media

July 15, 2021 Category: Danielle Benghiat, Taking Aim

by Danielle Benghiat By 2022, most social media content will be video, no doubt driven largely by the decisions of marketers who know videos receiv... Read More »

Tags: Social Media Marketing, Social Media Videos, Video, Video Tips No Comments