Category: Kacie Escobar, APR

Charlie Needs PR People … Not Sales People

by Kacie Escobar, APR Today, I received an email encouraging me to apply for a role with the Charlie team in Chicago as a key salesperson for the c... Read More »

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Timing is Everything

by Kacie Escobar, APR Chili’s just lifted its permanent ban on Pam Beesly Halpert … and fans of NBC’s “The Office” are eating it up. I... Read More »

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Pump the Brakes on Digital

by Kacie Escobar, APR “Not so fast,” implies a recent Pew Research Center report, which pumps the brakes on the communications industry’s rap... Read More »

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Time for Good News

by Kacie Escobar, APR It’s been almost two weeks since the tragedy in Orlando and the volume of related coverage has been overwhelming. We ini... Read More »

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What’s Your Brand Worth?

by Kacie Escobar, APR Would you change your brand for $20 million?  That’s the question facing upstate New York’s Paul Smith’s College.  Ac... Read More »

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