Why Your Plan is Bananas Without Research
by Heather Keroes “Research” … for some, the word evokes excitement (I’ll raise my hand here). For others, just the mention of “research... Read More »
Category: Heather Keroes
!!NOW HIRINIG!!
by Heather Keroes Do I have your attention? Between the all-caps headline, exclamation points and obvious misspelling of “hiring,” I’d say ... Read More »
Tags: Advertising, Blog, Writing No Comments
From Papercuts to Smartphones and Back Again
by Heather Keroes I’m an addict. It’s a Saturday morning and I am glancing down at my iPhone while attending a child’s birthday party. Al... Read More »
Tags: Marketing Communications, PR Firm Orlando, Social Media, Technology No Comments
Cracker Jack: It’s All About the Prize
by Heather Keroes When a mysterious benefactor left a basket of Cracker Jack boxes in our break room this morning, I was only too happy to help mys... Read More »
Tags: Customer Experience, Marketing Communications, Strategy 3 Comments
Pearls of Wisdom for Moe’s
by Heather Keroes “Welcome to Moe’s!” Just hearing that phrase makes my mouth water and my stomach grumble as it yearns for burritos, chips... Read More »
Tags: Advertising, Marketing Communications, Strategy 5 Comments