Category: Taking Aim

Inspired by a quote from the most celebrated bow-and-arrow hunter of all time, our strategic approach lies in an emphasis on research. “Taking Aim,” offers a closer look inside the minds of Curley & Pynn’s strategic thinkers and our process to learn all there is to know about you and your stakeholders before ever letting an arrow fly.


The Essential Relationship Between Public Relations & Sales

by Sarah Kelliher If your public relations and sales departments aren’t communicating regularly, you’re missing out on a key opportunity to bet... Read More »

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Generate More Media Coverage with These Insights from an Analysis of 5.2 Million Pitches

by Monique Mendez The more things change, the more they stay the same. Truer words could not be spoken about media relations. Few industries hav... Read More »

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Learning to “Pivot” – How to Adapt Your Marketing Strategy Amid Uncertainty

 by Rachel Ilardi When I hear the word “pivot,” I think of that scene in Friends when Ross, Rachel and Chandler are trying to get the couch up... Read More »

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The New York Times is Calling … Are You Prepared?

 by Elizabeth Lytle Back in February, we discussed targeted communications and the importance of building relationships with the right media rathe... Read More »

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Want to Increase the Quality of Your Video Content? Start with a Storyboard.

by Jeffrey Cefalo When it comes to marketing tools, video rules. Most businesses are using video to tell their stories, including our clients. But ... Read More »

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