Tag Archives: Strategy

Commanding Social Media for the Convention

by Kerry Martin Since social media’s meteoric rise in popularity, every national or global event has taken on a new life to reach and engage with... Read More »

Tags: , , No Comments

Brands Build Themselves

by Roger Pynn It takes time to build a brand.  In fact, I question whether you can build one.  Rather, product lines become brands because they h... Read More »

Tags: , , 2 Comments

Get Yourself Fired

by Roger Pynn Making a presentation on ethics in public relations last week to the Pensacola Chapter of the Florida Public Relations Association, w... Read More »

Tags: , , No Comments

Storytelling

by Roger Pynn A reminder that in the end we in public relations are storytellers came from Seth Godin the other day when he offered insight on slog... Read More »

Tags: , , No Comments

‘Good Morning’

by Roger Pynn The two simple words “good morning” came to clearly define a brand for me recently that I had planned to write about the incredib... Read More »

Tags: , , No Comments