Tag Archives: Strategic Plan

Why Your Plan is Bananas Without Research

by Heather Keroes “Research” … for some, the word evokes excitement (I’ll raise my hand here). For others, just the mention of “research... Read More »

Tags: , , , , No Comments

Five Questions Essential to Strategic Public Relations

by Kacie Escobar When your business faces a major challenge or opportunity, knowing where to start can be overwhelming. Research is a critical f... Read More »

Tags: , , , , , No Comments

Location, Location, Location

by Dan Ward When planning a special event, the walk-through is critical.  You look at the space and account for placement of signage, locations fo... Read More »

Tags: , , No Comments

For The Win

by Vianka McConville While the ultimate measure of success in public relations is meeting and exceeding client goals, it’s nice to receive recogn... Read More »

Tags: , , , , No Comments

On Managing a Crisis: Chipotle

by Vianka McConville Is my Chipotle burrito safe to eat? After many months, I’ve decided that, for me, the answer is yes. Since August 2015... Read More »

Tags: , , No Comments