Tag Archives: Social Media

Playing the Trump Card

by Dan Ward Donald Trump’s recent free-fall in the polls holds an important lesson for communicators (beyond the obvious “don’t base your ent... Read More »

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A Logo is Not a Brand

by Kim Stangle A brand is a promise you make to your stakeholders.  It’s delivering on who you say you are as an organization, person or otherwi... Read More »

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Go Beyond the Headline

by Dan Ward The CIO.com headline, “6 ways Twitter can help your business go beyond PR” quickly grabbed my attention.  Maybe I could learn some... Read More »

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Careful What You Ask For

by Kim Stangle Social media has given way to a new age of marketing where engagement is far more important than just pushing your message out.  En... Read More »

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Curses!

by Roger Pynn The media loves a train wreck (see the 2016 Presidential race).  The only thing they seem to love even more is a troubled cruise lin... Read More »

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