Tag Archives: Marketing Communications

Do We Want Watchdogs Any More?

by Dan Ward Roger Pynn blogged yesterday about the mistakes by national media outlets that allowed a six-year-old story to nearly destroy United Ai... Read More »

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Now Here’s a Guy Who Takes Aim …

by Roger Pynn Reading Seth Godin’s blog is always a reminder to “keep it simple stupid.”  He has a way of smacking you in the face with the ... Read More »

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Targeted Messages More Important than Ever

by Roger Pynn Communicators – marketers, advertising folks and public relations people – talk a lot about target audiences, and as Brian Reich ... Read More »

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Power is in the Hands of the Beholder

by Dionne Aiken Stefan Bucher is a graphic illustrator, designer and writer, who runs 344design studio out of L.A.  He's done work for notable cli... Read More »

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Talking Points that Bite

by Roger Pynn With the political conventions in full swing, everyone’s using talking points … and accusing each other of spewing them.  But in... Read More »

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