Tag Archives: Marketing Communications

Marketing in the COVID Age: The Economy is Reopening! Now What?

 by Dan Ward As Florida readies for Phase II of a statewide reopening, many businesses are hustling to prepare for the return of their customers. ... Read More »

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COVID-19: Rules for the Road Ahead

by Roger Pynn If I were in the market for a new car today, I’d beat a path to the nearest Mazda dealer. No, this is not a commentary on the q... Read More »

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Start Preparing Your Business Now for Life After COVID-19

by Dan Ward The most effective crisis plans are developed long before a crisis hits. The same is true for recovery plans. If you haven’t already ... Read More »

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Stop Talking to Yourself

by Karen Kacir At this year’s Media Mashup, I had the opportunity to attend a presentation by AKINSPARKER’s Doug Boemler Wareing on content cre... Read More »

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Persuading City Leaders to Maintain a Multimillion-Dollar Franchise Agreement

Challenge Since 1935, the investor-owned Florida Public Utilities (FPU) provided electric service to Marianna, Florida, through a negotiated franchis... Read More »

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