The legacy began. Roger Pynn and Joe Curley recognized a need for a consulting firm that would provide strategic solutions to Florida businesses, and started with a little but simple pledge: Tell clients – based on our experience and the data available to us – what they need to hear, rather than what they want to hear.
Florida Cypress Gardens signs on as the firm’s first client. Relationships with accounting giant Coopers & Lybrand (now PricewaterhouseCoopers), one of the state’s largest law firms Akerman, Senterfitt & Eidson (now Akerman LLP), and the Central Florida Blood Bank (now OneBlood) quickly followed.
Current University of Central Florida instructor, Joan McCain, was hired as the first employee. (Roger Pynn “facilitated” a first date for Joan with her future husband … but that’s another story.)
Curley & Pynn became the Central and North Florida affiliate of MSLGROUP, one of the world’s largest public relations firms, offering clients access to a wealth of services and a worldwide network.
Curley & Pynn managed public relations for the grand opening of Universal Studios Florida, initiating a nearly 30-year relationship with Universal Orlando Resort.
The Public Relations Society of America awarded Curley & Pynn with the society’s highest honor, the Silver Anvil, for managing the Astronauts Memorial Foundation Dedication. Curley & Pynn was the first Florida public relations agency to receive this award.
In an event welcoming nearly 60 travel journalists from around the globe – and their families – Curley & Pynn launched Holiday Inn KidSuites, a concept now adopted by many hotel companies.
Curley & Pynn helped UCF, USF and numerous partners launch the Florida High Tech Corridor Council as an economic development initiative to grow high tech industry and innovation through partnerships that support research, marketing, workforce and entrepreneurship. The agency has served as The Corridor’s public relations and marketing agency since its inception.
Curley & Pynn managed the debut of the Holiday Inn Family Suites Resort, later rebranded as the first Nickelodeon Family Suites Resort.
Roger Pynn was named to the inaugural class of the University of Central Florida Nicholson School of Communication Hall of Fame.
Co-Founder Joe Curley, APR, CPRC, retired and Roger Pynn, APR, CPRC, moved forward as president and CEO.
Curley & Pynn earned a registered trademark as The Strategic Firm® and launched its new website at www.TheStrategicFirm.com
Dan Ward, APR, CPRC, was named partner, taking on a minority ownership stake in Curley & Pynn. (Vice President Kim (Taylor) Stangle was named partner in 2008, before leaving the firm in 2016 and becoming “Mom.”)
Curley & Pynn launched its award-winning blog, Taking Aim, through which its team shared insights on the practice of targeted communications.
Co-Founder Roger Pynn, APR, CPRC, received the John W. Dillin Professional Award, the highest honor for an individual member of the Florida Public Relations Association that recognizes extraordinary contributions to the association and public relations industry overall.
Curley & Pynn managed an award-winning crisis communications program for Visit South Walton in the wake of the Deepwater Horizon oil spill, helping the beach destination achieve record-breaking visitation within a year.
The University of Central Florida Nicholson School of Communication inducted Dan Ward, APR, CPRC, into its Hall of Fame.
Roger Pynn became president of the statewide Florida Public Relations Association, America’s oldest professional society for public relations practitioners.
Twenty-three-year veteran of the firm, Dan Ward, APR, CPRC, took the reins as president and Co-Founder Roger Pynn, APR, CPRC, transitioned into the role of senior counsel.