When the Edits Stop

by Kim Taylor

Today a colleague in the local PR community posed a question to the Twitterati:

“What’s your take on editing blog content? When employees write posts, should employers edit sentence structure, punctuation, etc?”

When we began blogging here more than a year ago, we faced similar questions.  After all, successful blogs are typically conversational and aren’t written in robot-speak.

But, does that mean they can’t be grammatically correct?  Does editing for Style affect tone?  If a writer asks, “do ya know what I mean?” do we feel the need to edit the ‘ya’ to a ‘you’?

The fun and challenging part about Web 2.0, 3.0 or whatever point 0 we’ve reached, is that it’s a learning process for everyone.  What works for GM’s FastLane blog might not work in another corporate environment.

If you’re just beginning to blog or still trying to find your voice, do what works for you or what best represents your organization.  It’s the internet, there are no rules.

Category: Taking Aim Tags: , , 3 Comments

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