Category: Taking Aim

Inspired by a quote from the most celebrated bow and arrow hunter of all time about detailed planning and careful execution, our blog, “Taking Aim,” offers a look inside the minds of Curley & Pynn’s strategic thinkers.


Hashtag Politics

by Kim Taylor Political campaigns have entered an entire new arena with the addition of social media to a candidate’s campaign.  Campaign advert... Read More »

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Anticipating Sales with Social Media

by Vianka McConville Does posting to Facebook or sharing a tweet contribute to the bottom line? Let’s see… A recent blog post from TrackMave... Read More »

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Want to Avoid Negative Reviews? Provide Better Service.

by Dan Ward Mashable reported on Monday about the Union Street Guest House in Hudson, NY, which threatens to fine guests $500 for negative reviews.... Read More »

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The Ethical Gut-Check

by Kerry Martin Almost every industry or profession has a moral standard to which they adhere.  Doctors have the Hippocratic Oath, lawyers have t... Read More »

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Don’t Repeat Negative Language

by Dan Ward One rule of media training that we stress time and again in our Message Matrix® program is “don’t repeat negative language, even t... Read More »

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