Category: Taking Aim

Inspired by a quote from the most celebrated bow and arrow hunter of all time about detailed planning and careful execution, our blog, “Taking Aim,” offers a look inside the minds of Curley & Pynn’s strategic thinkers.


Second Chances

by Roger Pynn We talked last week about NBC Nightly News Anchor Brian Williams’ fate and today we learn that the network has seen what most obser... Read More »

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What Do You Say?

by Roger Pynn I gave a talk titled “Old Ethics, New Media” at a media summit hosted last week by the Treasure Coast Chapter of the Florida Publ... Read More »

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When Your Statement Becomes the Story

by Vianka McConville A longtime New York Times TV sports and business reporter was looking for a bit more feeling from sponsors of the World Cup i... Read More »

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Just Couldn’t Wait

by Roger Pynn Sometimes I wonder why advertising folks go to the effort (and cost) of some of their promotions. When I got this bill (I won’t ... Read More »

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Who Represents Your Brand?

by Kim Stangle When we make hiring decisions, we look for talented individuals who possess the skills necessary to serve our clients.  But beyond ... Read More »

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