Category: Taking Aim

Inspired by a quote from the most celebrated bow and arrow hunter of all time about detailed planning and careful execution, our blog, “Taking Aim,” offers a look inside the minds of Curley & Pynn’s strategic thinkers.


When Are Message Board Comments Out of Bounds?

by Dean Hybl Over the weekend, Orlando Sentinel sports columnist Mike Bianchi spent nearly half of his weekly “Running Off at the Typewriter”... Read More »

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Experiential Marketing

by Dionne Aiken Max Lenderman, executive creative director at GMR Marketing LLC, Chicago, recently published a book called “Experience the Messag... Read More »

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Yesterday’s News or Today’s “Oops?”

by Dan Ward Publicists are facing a new problem as newspapers pare back staff:  we’re now competing with yesterday’s news. This Thursday mo... Read More »

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Face-to-Face Time Provides Insight and Understanding at Media Roundtable

by Ashley Pinder Many times people perceive the media and public relations professionals as working at odds – one side feeling inundated by pesky... Read More »

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What’s Your Philosophy?

by Kim Taylor Five years ago, we learned about and adopted into our corporate culture, the FISH! Philosophy.  If you’re not familiar with the Ph... Read More »

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