by Karen Kacir
Cision just published its 2018 Global State of the Media Report, a survey of more than 1,300 journalists’ perceptions of the media and communications industries. Participants shared their thoughts on how communications professionals can craft pitches and press releases that won’t get ignored, the perceived trustworthiness of PR content and much more.
You can download the full report on Cision’s website. Here are some highlights: